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Hollandia partners KieKie for ‘Dairy Power’ campaign

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By Merit Ibe

Hollandia, a leading dairy brand in Nigeria, has launched a fresh and exciting campaign featuring popular media personality and content creator, KieKie.

The campaign aims to strengthen Hollandia’s position as a dairy power and engage consumers uniquely and memorably.

In a playful twist, the campaign began with KieKie teasing her fans about a supposed new venture – a delivery business. A viral video showed her attempting to master the art of cycling with her friend Tomike, sparking widespread speculation and curiosity on social media.

The suspense finally ended with the reveal of the brand partnership. KieKie, dressed in delivery attire, is seen enjoying a pack of Hollandia Yoghurt during a break from her “mission” to deliver the brand’s dairy products directly to fans’ doorsteps.

This lighthearted campaign underscores Hollandia’s commitment to providing nutritious dairy products while encouraging Nigerians to “Stay Ahead With Dairy Power.”

“We are thrilled to partner with KieKie for this campaign,” said Mrs. Toyin Nnodi, Marketing Director, Chivita|Hollandia (CHI Limited). “Her relatable approach and strong connection with her audience make her the perfect fit for our brand.”   

KieKie expressed her excitement about joining forces with Hollandia. “I have always admired their commitment to quality, and I am excited to bring my unique touch to this campaign,” she said. “I can’t wait to share how Hollandia dairy products can be a delicious and nutritious part of everyday life.”



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